Amazon's hot search terms for May are released! 7 major categories continue to sell well

Recently, Amazon marketing consulting company Ecommerce Nurse conducted a study on the relevant data of Amazon UK in May , announced the hot search keywords in May , and summarized the following 7 best-selling categories .

1. Queen Elizabeth II's Platinum Jubilee Products

This year, Queen Elizabeth II of the United Kingdom celebrates her 70th anniversary of her reign - the Platinum Jubilee , which has triggered a shopping frenzy in the UK.

The British people chose to buy Platinum Jubilee related products, and the hot search terms included "Queen's Jubilee Decorations 2022" and "Platinum Jubilee Decorations 2022".

Meanwhile, the Platinum Jubilee-related terms "UnionJack flags" and "UnionJack bunting" were very popular. Searches for "UnionJack party supplies" , "anniversary bunting", "Queen's Platinum Jubilee bunting" , and party supplies such as "kids party bag fillers", "balloon arch kits", "disposable cameras", "chocolate", "candy" , "chips" , "bread", "gin" , "whisky" and "tea cups" were also very popular .

2. Garden related products

With the arrival of the UK Bank Holiday in May , more and more Brits are starting to host garden parties and the popularity of related products continues to rise.

Specifically including "garden furniture", "sun loungers", "garden chairs", "rattan garden furniture", "outdoor cushions" , "camping chairs , "barbecues", "stoves" and other products .

Products used to decorate the garden were also in high demand , with “lawn mower,” “lawn weeder,” “hose,” “garden hose,” and “flower pot” all trending in May .

3. Summer clothing and travel goods

With the advent of summer, clothing is usually a must-buy product for consumers. In May, the main search terms for summer clothing in the UK included " women's summer clothing ", " women's clothing " and " men's shorts ".

As epidemic control measures are relaxed , travel demand has seen a concentrated explosion. Related products such as "suitcases", "packaging boxes", "travel sets of toiletries " and "backpacks" remain popular .

4.DIY beauty and care products

The long-term stay at home after the epidemic has made the British people keen on DIY beauty and care. Related hot search terms include "gel nail polish" , "regular nail polish", "eyelashes" , "magnetic eyelashes", "teeth whitening strips", "electric toothbrush", and "electric toothbrush head".

5. Small appliances

In May , the demand for many small household appliances in the UK market increased significantly, including "kettles , "microwave ovens", "coffee machines", "irons" , "air fryers" and " blenders " .

6. E-cigarettes

Another product that is very popular in the UK market is steam e-cigarettes, and the related hot search terms are " electronic cigarettes " and " electronic cigarettes ".

7. Johnny Depp merchandise

The Johnny Depp case attracted much attention in May , so "Johnny Depp" and "Pirates of the Caribbean" were also frequently searched .

For Amazon sellers , they can plan their products based on the hot search terms in May this year , add these hot search terms to the listing details page, and increase product exposure.

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