YouTube playback volume reached 9.29 million times, and the Gua Sha board skin care craze has become popular on the Internet!

Facial scraping is nothing new to us. This traditional technique passed down by the ancients has also been sought after by foreign friends in recent years.

On YouTube, videos related to "gua sha" have been viewed 9.29 million times . On Tik Tok, the #guasha-related tag has been searched about 26 million times, and the related scraping teaching videos posted by video bloggers have also received considerable views.

On Google Trends, the search terms related to "gua sha" also show an upward trend, which shows that foreign friends are very interested in this traditional Chinese technology.

Foreign friends' strong interest in scraping therapy technology is also reflected in the sales volume of the product.

Among them , on Amazon, the combination of "Jade Roller + Facial Gua Sha Board" is the most popular among consumers , with more than 20,000 related comments. In addition to Amazon, AliExpress and related independent websites, Gua Sha Board also maintains a good growth momentum.

In addition to the high sales of this combination set, the basic jade scraping board sold separately is also popular among consumers. It is more suitable for some consumers who are new to scraping and want to try it out.

Regarding the popularity of scraping instruments, celebrity and video effects can be said to be the biggest "fuels".

The term first appeared in an interview with Dotti, the makeup artist of American singer-songwriter Alicia Keys. Dotti mentioned in the interview that she would massage the artist with a jade roller before applying makeup to her. Later, Marianna Hewtii, a well-known American beauty blogger, posted a video on YouTube using a jade roller, which also made the related products popular.

Victoria's Secret Angel Miranda Kerr mentioned in an interview that she scrapes her skin every day, which makes the skin firm and shiny. Therefore, the scraping board began to attract people's attention. After that, many Internet celebrities posted videos on YouTube about the use of scraping boards. The immediate effect of the use made many consumers place orders directly after watching the videos.

When choosing marketing strategies, relevant sellers can choose to use social platforms and create videos. They can also choose to cooperate with relevant video bloggers to attract more fans and consumers.

There are many different choices for scraping boards in China. However, in terms of sales, foreign consumers prefer scraping boards and rollers made of quartz crystal and jade.

Because the jade roller or scraping board feels cool and stimulates the acupuncture points during the massage, it can quickly eliminate edema. And the operation is relatively simple, so even for beginners, it can be easily operated.

Since facial scraping is usually used with essential oils, the popularity of scraping combinations has also boosted the sales of facial essential oils. On Amazon, sales of facial essential oils have also increased significantly, indicating that consumer demand for such products is also increasing.

Therefore, when selling related products, sellers can try the sales model of combined sets to help consumers match instruments and essential oils. Reflecting service quality in small details can not only help increase product sales, but also leave consumers with a good impression of the store.

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