As Halloween, Christmas and other festivals approach, the popularity of toy products continues to rise. Plush toys, educational puzzles, movie and TV dolls and other toy products have seen a surge in sales. Some popular toy products are even in short supply.

Tik Tok, a social platform with one billion active users , has naturally become a weathervane for popular toys. Recently, another new toy has become popular on Tik Tok and is now on many children’s holiday gift wish lists.

(Photo source: Amazon)

This toy, called Got2Glow Fairy Finder, can also be translated as a fairy catching jar. It is a sturdy plastic jar with a small screen. When children open the lid of the jar, a "fairy" will fly in and appear on the display. There are a total of 100 different types of "fairies" for children to search and explore.

When searching for Got2Glow Fairy Finder on Tik Tok, you can see that the topic has been viewed 2.4 million times. Many of the videos have received nearly 100,000 likes, and many people in the comment section have left messages saying they want to get the same one.

When searching for "got2glow fairy finder" on Google Trends, I found that this product has been popular since July. As the holidays approach, the search volume for this product and related topics continues to soar. The countries with the highest search popularity are Canada, the United Kingdom and the United States.

Currently, the product is sold on multiple e-commerce platforms such as Amazon and Walmart. The product is priced from $34.88, has a product rating of 4.8 on Amazon, and has already topped the Amazon electronic pet bestseller list .

This toy product is novel enough and can well satisfy children's imagination of the fairy tale world. This may be one of the important reasons why it has become popular on Tik Tok.

For merchants in the toy category, if they want their products to stand out from the dazzling array of toys, it is very important to develop more innovative products that can capture consumer demand!

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