What is Fenty Beauty? Fenty Beauty Review, Features

The Fenty Beauty brand was founded by Rihanna with the original intention of meeting the diverse needs of global consumers.

About Fenty Beauty

• Fenty Beauty is a personal beauty brand launched by American singer Rihanna in collaboration with Kendo Brands under the LVMH Group, with the brand purpose of "Beauty for all";
• Fenty Beauty not only creates beauty products that meet professional standards, but also subverts the limitations of the traditional beauty industry, breaks through the stereotyped definition of skin color, and meets consumers' diverse needs for beauty products with a richer range of product colors, formulas and textures suitable for all skin types.