Open warehouses in more regions! AliExpress semi-hosting drives the rapid growth of clothing, trendy toys and other categories

AliExpress semi-hosting, which has been popular since its launch, has opened three new cross-border warehouses in Chengdu, Qingdao and Tianjin in the past week to meet the shipping needs of merchants.

In January this year , AliExpress officially launched semi-hosting to help POPs (self-operated merchants) upgrade logistics services at low cost and retain the merchants' own flexible operating space. The latest data shows that AliExpress semi-hosting has entered a high-speed growth track. Last month alone, 20,000 semi-hosting merchants doubled their order growth.

As more and more merchants flock to semi-trusteeship, merchants from all over the country are calling for the establishment of origin warehouses. "When will Wuhan have a warehouse?", "When will Zhengzhou have JIT door-to-door collection?", "Open a warehouse in Chengdu!"...

Previously, the warehouses of AliExpress and Cainiao were mainly concentrated in South China and Central China . If merchants in other regions wanted to participate in the trusteeship model, they had to pay more logistics costs and time to send goods to these regions , which was not advantageous in terms of stocking cycle and delivery time. The opening of cross-border warehouses in Chengdu, Qingdao and Tianjin has improved the warehousing and logistics layout of AliExpress and Cainiao in Southwest China and North China, and also made it easier for merchants in these regions to do cross-border business using the full trusteeship and semi-trusteeship models.

( AliExpress semi-trusteeship has brought growth, and many merchants have expanded their warehouses and increased their inventory )

The platform is expanding its warehouses, and merchants are also expanding their warehouses. Chushou Technology joined the semi-trusteeship during the trial run in September last year, and had 300 sales orders on the same day. Co-founder Chen Mingshun immediately decided that "all store products will enter semi-trusteeship", and soon brought the company's performance to "daily orders exceeding 10,000". At the beginning of 2024, he began to look for a new stocking warehouse for semi-trusteeship. "Sales have increased rapidly after semi-trusteeship, and our 1,800-square-meter warehouse is definitely not enough. I plan to expand to 4,000 to 5,000 square meters to store semi-trusted goods."

Gary , which specializes in maternal and infant clothing, is also preparing to expand its warehouse . Just after the Spring Festival order boom, Gray rented a new warehouse of 500 square meters to prepare for the subsequent order growth of AliExpress semi-managed service in the new year.

As one of the first merchants to join the semi-hosting service last year, Gary witnessed a surge in traffic after upgrading the products in his store to the semi-hosting service: "Products that already had good traffic saw even better results after switching to the semi-hosting service. Basically, there was a 200% increase in orders in about a week."

The person in charge of AliExpress semi-hosting said that in the past 100 days, semi-hosting has brought great growth to light and small categories such as seasonal clothing, trendy toys, household goods, digital accessories, etc. Next, the investment promotion efforts will be expanded to categories such as outdoor sports, DIY tools, home decoration and gardening, and pet supplies, and the merchant delivery operating system and process will continue to be improved. Adequate preparations will be made before the upcoming European Cup and Olympic season, so that merchants can fully seize traffic and obtain order growth.

Since the beginning of this year, AliExpress has continued to increase its investment in full and semi-hosting services, and has won the exclusive e-commerce sponsorship of the 2024 European Cup in Europe, signed actors Ma Dong-seok and Tang Wei as spokespeople in South Korea, and signed Asian Footballer of the Year as a local spokesperson in the Middle East.

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