Lazada has about 800,000 merchants participating in Double 11 this year

Yien.com learned that on the evening of November 10, Lazada Group COO Raymond Yang revealed that this year's Lazada 11.11 is expected to have about 800,000 brands and merchants from all over the world participating.

It is understood that on Lazada's Double 11 in 2020, more than 40 million users and 400,000 brands and sellers participated, and it took only 100 seconds to achieve sales of US$11 million. Many data set new records for Southeast Asian e-commerce promotions.

Data shows that Lazada’s transaction volume exceeded US$100 million within one hour of the opening of Double Eleven in 2020. In the 11th minute after the event started, the platform sold 180,000 items.

Since the beginning of this year, affected by the platform policies and the overall environment, many sellers have begun to move to Southeast Asia. Double Eleven is an important promotion festival for Lazada and Shopee platforms. I believe that many sellers will also have a large number of orders tonight. What will be the results of this year's promotion? Let us wait and see!

Lazada

Double Eleven