India's Flipkart strengthens and expands festive supply chain to meet consumer demand

According to foreign media reports, India's e-commerce market Flipkart has strengthened and expanded its supply chain on the eve of the festival to meet the growing consumption needs of Indian online consumers and support tens of thousands of small and medium-sized micro-enterprises, sellers, and artisans. E-commerce shopping websites such as Flipkart, Cleartrip, Myntra and Flipkart Wholesale have all participated in the program.

Flipkart said it will add 66 new large-scale delivery and sorting centers in Assam, Chhattisgarh, Gujarat, Haryana, Karnataka, Maharashtra, Odisha, Punjab, Rajasthan, Tamil Nadu, Telangana and West Bengal. In addition to this, Flipkart has also enhanced its non-home delivery coverage and added more than 1,000 new delivery centers (DH) across the country.

Speaking at the press conference, Kalyan Krishnamurthy, CEO of Flipkart, stressed, “E-commerce has been a driving force, bringing value and opportunities to sellers and consumers. Our supply chain infrastructure and technology-enabled digital ecosystem are playing a vital role in connecting hundreds of thousands of local sellers, MSMEs, kiranas, farmers and underserved communities to markets across the country by creating hundreds of thousands of new jobs, providing reliable and technology-enabled transformation to traditional warehousing. Flipkart is at the fulcrum of creating possibilities for India, driving industrial and economic development, and helping our sellers, artisans and weavers to deliver goods to the remotest parts of the country. We are committed to making a significant impact on infrastructure development, job creation and the entrepreneurial ecosystem.”

At present, Flipkart's efforts in expanding the supply chain have not only helped sellers and increased their product sales channels and coverage; at the same time, it has also created tens of thousands of direct and indirect jobs across the country. Flipkart said it will continue to prioritize the safety and well-being of its employees across its entire supply chain network and is taking appropriate measures to prevent COVID-19 and vaccinate employees and their families.

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