Another potential market is opening up! Amazon will launch its Egypt site this year

Amazon announced on Monday that it will launch its Egypt site later this year.

Amazon has announced that Amazon Egypt Seller Central is now available for registration at sell.amazon.eg, where sellers can open their accounts.

Although Amazon will not launch its Egyptian site until later this year, it has been operating in Egypt since 2017 through its subsidiary Souq, a local e-commerce platform founded in 2006 and acquired by Amazon in 2017.

Sellers on the Souq platform will now also have access to Amazon Seller Central, where Amazon will verify their account information and invite them to try out new features in seller tools so they can sell on the Egyptian site immediately after launch.

Omar Elsahy, General Manager of Amazon Egypt , said: “The introduction of Seller Central in Egypt is an important milestone in our journey to continue supporting Egyptian businesses of all sizes, providing more opportunities to help them grow and connect with millions of customers.”

“Amazon already has an extensive logistics network in Egypt, and with FBA, sellers can now store their products in Amazon’s fulfillment centers for faster shipments to customers when Amazon.eg launches,” Elsahy said. “We remain committed to providing customers with an exceptional shopping experience and supporting what they value most – low prices and great selection, coupled with fast delivery.”

Although Amazon's platform allows companies to reach a wider range of customers, it is not without cost. Amazon will charge companies a referral fee of no less than 3%, and the cost will vary depending on the type of order product and the delivery channel. In addition, the storage costs of the goods must be paid.

However, if the market size or potential is huge, these costs can be borne. In 2020, the size of Egypt's e-commerce market is about 2.5 billion US dollars. Although it is small in scale, the potential of Egypt's e-commerce market is huge. At present, Egypt's population has exceeded 100 million, and the population structure is relatively young. The population over 65 years old only accounts for 3.9%, and the consumer group is huge. According to the B2C e-commerce market report in the Middle East and North Africa, it is expected that the average annual growth rate of Egypt's e-commerce consumption will exceed 30% between 2019 and 2022.

The launch of Amazon Egypt can indeed provide a convenient channel for sellers to enter a potential market like Egypt.

Amazon announced on Monday that it will launch its Egypt site later this year.

Amazon has announced that Amazon Egypt Seller Central is now available for registration at sell.amazon.eg, where sellers can open their accounts.

Although Amazon will not launch its Egyptian site until later this year, it has been operating in Egypt since 2017 through its subsidiary Souq, a local e-commerce platform founded in 2006 and acquired by Amazon in 2017.

Sellers on the Souq platform will now also have access to Amazon Seller Central, where Amazon will verify their account information and invite them to try out new features in seller tools so they can sell on the Egyptian site immediately after launch.

Omar Elsahy, General Manager of Amazon Egypt , said: “The introduction of Seller Central in Egypt is an important milestone in our journey to continue supporting Egyptian businesses of all sizes, providing more opportunities to help them grow and connect with millions of customers.”

“Amazon already has an extensive logistics network in Egypt, and with FBA, sellers can now store their products in Amazon’s fulfillment centers for faster shipments to customers when Amazon.eg launches,” Elsahy said. “We remain committed to providing customers with an exceptional shopping experience and supporting what they value most – low prices and great selection, coupled with fast delivery.”

Although Amazon's platform allows companies to reach a wider range of customers, it is not without cost. Amazon will charge companies a referral fee of no less than 3%, and the cost will vary depending on the type of order product and the delivery channel. In addition, the storage costs of the goods must be paid.

However, if the market size or potential is huge, these costs can be borne. In 2020, the size of Egypt's e-commerce market is about 2.5 billion US dollars. Although it is small in scale, the potential of Egypt's e-commerce market is huge. At present, Egypt's population has exceeded 100 million, and the population structure is relatively young. The population over 65 years old only accounts for 3.9%, and the consumer group is huge. According to the B2C e-commerce market report in the Middle East and North Africa, it is expected that the average annual growth rate of Egypt's e-commerce consumption will exceed 30% between 2019 and 2022.

The launch of Amazon Egypt can indeed provide a convenient channel for sellers to enter a potential market like Egypt.

Amazon announced on Monday that it will launch its Egypt site later this year.

Amazon has announced that Amazon Egypt Seller Central is now available for registration at sell.amazon.eg, where sellers can open their accounts.

Although Amazon will not launch its Egyptian site until later this year, it has been operating in Egypt since 2017 through its subsidiary Souq, a local e-commerce platform founded in 2006 and acquired by Amazon in 2017.

Sellers on the Souq platform will now also have access to Amazon Seller Central, where Amazon will verify their account information and invite them to try out new features in seller tools so they can sell on the Egyptian site immediately after launch.

Omar Elsahy, General Manager of Amazon Egypt , said: “The introduction of Seller Central in Egypt is an important milestone in our journey to continue supporting Egyptian businesses of all sizes, providing more opportunities to help them grow and connect with millions of customers.”

“Amazon already has an extensive logistics network in Egypt, and with FBA, sellers can now store their products in Amazon’s fulfillment centers for faster shipments to customers when Amazon.eg launches,” Elsahy said. “We remain committed to providing customers with an exceptional shopping experience and supporting what they value most – low prices and great selection, coupled with fast delivery.”

Although Amazon's platform allows companies to reach a wider range of customers, it is not without cost. Amazon will charge companies a referral fee of no less than 3%, and the cost will vary depending on the type of order product and the delivery channel. In addition, the storage costs of the goods must be paid.

However, if the market size or potential is huge, these costs can be borne. In 2020, the size of Egypt's e-commerce market is about 2.5 billion US dollars. Although it is small in scale, the potential of Egypt's e-commerce market is huge. At present, Egypt's population has exceeded 100 million, and the population structure is relatively young. The population over 65 years old only accounts for 3.9%, and the consumer group is huge. According to the B2C e-commerce market report in the Middle East and North Africa, it is expected that the average annual growth rate of Egypt's e-commerce consumption will exceed 30% between 2019 and 2022.

The launch of Amazon Egypt can indeed provide a convenient channel for sellers to enter a potential market like Egypt.

Amazon

Egypt

Middle East e-commerce