With sales exceeding $1 billion, US e-commerce Jane launches buy now, pay later

The epidemic has driven the rapid development of e-commerce. Jane, a niche e-commerce website focusing on women's fashion , was founded in 2011 and is headquartered in Utah , USA . It mainly provides women's clothing, accessories, home decoration, children's clothing, etc. In 2020, Jane has made great progress and recently announced a partnership with Klarna to provide consumers with more flexible payment options.

1.5 million active users, sales exceeding $1 billion

Jane supports small businesses across the country , both online and in-store, through its leading e-commerce platform , which delivers hundreds of new products every day, giving customers everything they need to live their best and most stylish lives.

According to Business Wire , as of 2020, Jane has more than 1.5 million active users , and this user base has helped the site achieve more than $1 billion in sales since its inception .

In addition, Jane has launched a loyalty program, Jane Rewards, where customers can earn points and redeem them for site credit every time they purchase something .

Jane is a six-time Inc. 5000 award winner and has been named Utah's Fastest Growing Company and a recipient of the Best Workplaces Award from the Best Places to Work.

Jane launches buy now, pay later option

Recently, Jane announced that it has partnered with payment processing and global retail banking platform Klarna to provide its millions of customers with more flexible payment options, allowing customers to buy now and pay later .

Taleeb Noormohamed, CEO of Jane , added: “We bring together the best of small boutiques and big brands to deliver thousands of new products every day to our millions of loyal customers. With Klarna, we are now giving value-conscious consumers greater financial control and enhancing their shopping experience in a budget-friendly way.”

It is reported that at the end of 2020, Jane received US$40 million in financing, which is the first round of financing since its establishment . The funds will be mainly used for international expansion and increasing the customer service experience on the website. In addition, the company also hopes to add more categories.

Noormohamed once said: We are focused on building Jane into a global household brand to support more small boutique merchants around the world . "

With the acceleration of the global e-commerce process, I believe that this e-commerce platform will also attract more merchants and consumers through continuous expansion.

Jane

USA

E-commerce platform

Fashion

Buy now, pay later