TikTok once again won the global download volume crown in February and has the highest global revenue for 11 consecutive months!

According to data from mobile application data analysis company Sensor Tower, TikTok and Douyin once again became the most downloaded non-game applications in the world in February, and have remained the world's highest-grossing applications for 11 consecutive months.

( Downloads in February)

In terms of global downloads, TikTok's global downloads exceeded 56 million times in February this year. Chinese users accounted for the largest proportion of new downloads in all countries/regions, mainly downloading the Douyin App, accounting for 18%; followed by the United States, accounting for 11%.

Facebook was the second most downloaded non-game app worldwide in February this year, with more than 45 million downloads, followed by Instagram and WhatsApp.

In terms of global revenue, TikTok was also the highest-grossing app in the world in February, with user spending exceeding US$110 million, 1.9 times the revenue in January.

( February user spending)

Additionally, nearly 79% of TikTok's revenue comes from Douyin users in China, followed by the United States (8% of revenue) and Turkey (3%).

And since TikTok surpassed the dating app Tinder in April 2020, it has been the world's highest-grossing non-game app for 11 consecutive months. Second is YouTube, whose global revenue in February ranked second among all non-game apps, with a total revenue of more than US$82 million.

Just as TikTok continues to thrive around the world, the Biden administration in the United States announced in early February that it would no longer urge TikTok to sell its company to a US company . It seems that TikTok can finally take a breath.

However, TikTok has not completely emerged from its predicament. Once the Biden administration really believes that TikTok is a hidden danger, a series of sanctions policies against TikTok may come back, such as being restricted or required to undergo forced transformation.

In addition, not long ago, TikTok paid $ 92 million for 21 class-action lawsuits in the United States regarding user privacy violations, and TikTok is also facing illegal complaints from consumer protection organizations in Europe.

It seems that TikTok's overseas development path is a bit bumpy, but as a model for Chinese companies to go overseas, TikTok is still an inspiring success story. I believe that in the future more and more Chinese companies will grow into globally renowned companies, and more and more sellers will achieve the success they want in the international market!

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