Musk promoted "Black Myth: Wukong", and some sellers took advantage of the traffic and the product became a hit!

Last month, the first domestic 3A masterpiece "Black Myth: Wukong" was officially launched. For a time, related topics exploded on major social media platforms. It not only became popular in the domestic and international game markets, but also aroused the strong interest of countless overseas players in Chinese mythology and legends.

Just as the popularity of "Black Myth: Wukong" continued unabated, it ushered in a new wave of "huge traffic".

Recently, the world's richest man Musk posted an AI-synthesized portrait photo of "Wukong" on the social media platform "X", and wrote "Impressive 3A game from China! It seems inexplicably familiar."

Just four hours after it was posted, the tweet had received 10 million views and nearly 100,000 likes, attracting many netizens to comment and repost, and even calling on Musk to play games live.

Influenced by the world's richest man's personal promotion, this already extremely popular game has reached a new height . Under this trend, major e-commerce platforms have taken over the traffic and placed the game in the recommended position on the homepage in order to attract more consumers.

According to statistics, within 24 hours after Musk’s tweet , the game’s overseas sales increased by nearly 300%, and some platforms were out of stock. According to data from market research firm VG Insights, Black Myth: Wukong has sold more than 18 million copies worldwide, with revenue exceeding 6 billion yuan.

In fact, in addition to the game itself, a number of related peripheral products are also selling well on major cross-border e-commerce platforms.

Take Amazon as an example . Sellers closely followed the popularity of Black Myth: Wukong and launched many related products. Searching for the keyword "black myth wukong" on the platform homepage , you can see game controllers, T-shirts, backpack pendants, posters, stickers, doll ornaments, carpets, water cups and other products, which are widely welcomed by overseas consumers.

It is worth mentioning that with the support of Musk's promotion of "Black Myth: Wukong", the " Wukong " peripheral products sold by some sellers have already ranked first in the sales list of related categories.

In addition, when Black Myth: Wukong was first released, many peripheral products were sold out . It is reported that the official co-branded controller was sold out in 10 seconds after it was put on sale on the AliExpress platform . Many overseas consumers kept leaving messages to customer service for replenishment because they failed to get it .

With the release of the domestic 3A masterpiece "Black Myth: Wukong" , the sales of a large number of peripheral products have skyrocketed, which has also brought many cross-border sellers. But it must be said that while sellers are eyeing this wave of popularity and seizing the opportunity to make a lot of orders, they must also pay attention to various issues such as product quality and infringement to avoid getting into unnecessary trouble.