To attract more website visitors, sellers should get these 7 SEO tips!

To attract more website visitors, sellers need to make SEO a priority. In the process of SEO, sellers can refer to the following tips:

1. Optimize website structure

A sound website structure can help shoppers and search engines easily navigate your site, and Google will give good sites a higher ranking in search results .

2. Conduct keyword research

Keyword research is the process of finding the words and phrases that people type into search engines so that you can create search-optimized content around those terms.

Consider what search terms searchers would enter to find what you are selling and how potential customers would phrase their search as a question.

3. Optimize URLs, titles, and meta descriptions

When optimizing URLs, titles, and meta descriptions, sellers should pay attention to the following points:

Write a unique title tag and meta description for each page of your store; focus on your target keywords; keep your input within the recommended character count; write text that will entice users to click .

4. Write unique product descriptions

Your product descriptions should tell search engines exactly what you sell, and they must also be unique, differentiating them from your competitors’ descriptions , even if they sell the exact same product . This will not only cater your descriptions to a specific audience, but it will also help your store rank higher in search results.

5. Add alt text to your images

Alt text is text that describes the image and helps Google understand what the image is about.

There are more searches conducted via Google Images than on Amazon, YouTube, and Facebook combined, so adding optimized alt text can be a great source of traffic to your product pages.

6. Improve site speed

40 % of Internet users abandon websites that take more than three seconds to load. Sellers can use Google's PageSpeed ​​Insights to evaluate page speed. If certain pages take more than five seconds to load, sellers need to take some measures to save loading time, such as optimizing images.

7. Add Blog Content

Adding blog content to your website is a great way to improve your Google ranking and attract more people to your site.

Creating informative blog content can help you engage potential customers earlier in the buying process . Having more content on your website can also help you get more backlinks.

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