What is Daiso? Daiso Review, Features

Daiso was founded by Hirotake Yano in 1972 and has more than 4,000 branches in more than 30 countries around the world. It is the pioneer of Japan's 100-yen stores.

About Daiso

• In 2012, Daiso Department Store officially entered mainland China, with its first branch located in Guangzhou. It was named "Daiso Living Center" and was jointly invested by Hong Kong Four Continents Group and Japan's Daiso Industry, and operated by Four Continents Group.
• Daiso launches more than 20 new products every day, with a total of more than 40,000 products, which is as rich as that of large department stores. Daiso sells household goods, toys, tableware, kitchenware, gardening, gifts, decorations, stationery, and everything needed for New Year, Halloween, Christmas and other festivals, and even has its own cosmetics brand. All prices are lower than consumers' expectations.