What is Techsun? Techsun Review, Features

Techsun is a global brand-customer interactive platform that helps brand companies quickly build integrated customer management and automated marketing capabilities, attract new customers and promote activation more efficiently, and achieve sustained and rapid business growth.

About Techsun

Techsun is a high-tech enterprise that provides retail brands with global customer interaction solutions. Its core product CEP (Customer Engagement Platform) uses an integrated design of CRM, CDP, and MA to meet the closed-loop needs of brand customers from data collection, data insights to member management, automated marketing, and marketing analysis in one stop, quickly helping brand companies build integrated customer management and automated marketing capabilities to achieve sustained and rapid business growth. Techsun has served hundreds of global brands, helping brand companies connect with more than 300 million members, and the annual member increment GMV has reached nearly 100 billion.

Techsun's functional services

1. Global aggregation

Connect all consumer integration points and achieve omni-channel consumer data access and integration.

2. Intelligent recommendation

By analyzing the sales of customer products, more effective product recommendations can be selected.

3. Loyalty Program

Monitor data throughout the entire life cycle, analyze member consumption behaviors at different stages, and adopt targeted operational strategies.

4. Digitalization of touchpoints

Use efficient omni-channel and digital touchpoints to provide consumers with more convenient services.

5. Lifecycle management mechanism

Build a management mechanism covering the entire user life cycle to improve user stickiness and extend life cycle value.

6. Automated Marketing Components

Help enterprises build automated marketing processes, analyze the effectiveness of marketing activities in real time, and enable business personnel to adjust marketing strategies in a timely manner.

7. Member Big Data Platform

Unified identification and management of customers across all online and offline channels to strengthen basic digital capabilities.