What is 3Suisses? 3Suisses Review, Features

3Suisses Faruier is a well-known French B2C e-commerce company affiliated to Otto Group, the world's largest mail-order giant. It sells ready-to-wear for men, women and children, maternal and child products, women's clothing, accessories, household items, etc. It also covers electronic products, skin care cosmetics and other content.

About 3Suisses

·3Suisses International Group is affiliated to Otto Group, the world's largest mail-order giant, and has made achievements in five different fields, including textiles and household goods, cosmetics, office supplies, financial services and corporate services (i.e. business-to-business trade). 3Suisses International Group focuses on its core business and professional capabilities of multi-channel remote sales, providing remote customers with the largest selection of products through Internet calls and mail-order catalogs.

·3Suisses International Group has operations in 15 countries and regions around the world, including France, Belgium, Germany, Austria, Spain, Portugal, Italy, Tunisia, Czech Republic, Slovakia, Hungary, Romania, Japan, Mainland China and Taiwan, and Russia.

Brand Concept

The brand concept of 3Suisses is: fashionable, modern and feminine. It creates romantic French fashion for young women who love life and leads the French charm.

Development History in China

-In 1997, the company launched its Chinese market and used “法瑞儿” as its Chinese brand name.

-In 1999, 3Suisses China's website was officially launched.

-In 2007, 3 Suisses Farrell Shanghai Fashion Showroom was unveiled.

-In 2008, we expanded our product line and collaborated with world-renowned French designer Lolita Lempicka.

-In 2009, it entered the Chinese retail market and opened official flagship stores on Tmall and JD.com.

-By the end of December 2009, five retail stores were opened in Shanghai, Nanjing and Hangzhou in China.

Development History

-In 1932, 3 Suisses website was founded by 3 Suisses mail-order company in France.

-In 1936, 3 Suisses had 100 employees, and in 1938 the number grew to 238.

-In 1949, the first "Textiles" catalogue was published, with 28 pages and 436 products.

-In 1950, the slogan "3 Suisses at your service" was proposed and became popular.

-In 1956, the first "department store" catalogs were published, laying the foundation for the modern catalog.

-In 1969, a photo of a woman wearing trousers appeared on the cover of the 3 Suisses catalog, causing a huge sensation because at that time all women on the street wore skirts.

-In 1974, 3 Suisses' turnover in France exceeded 1 billion francs for the first time.

- In 1983, 3 Suisses International Group participated in France: 49% of VPC PROMOTION (whose products are mainly for obese women), which increased to 100% in 1989 and became a leader in the relevant market. 44% of BLANCHE PORTE (the third largest textile mail-order company in France), which increased to 100% in 1988.

-In 1991, 3 Suisses provided new services to its customers: 24-hour telephone ordering, no holidays; 1,300 kinds of goods in the mail order catalog, 24-hour door-to-door delivery.

-In 1992, Chouchoutel automatic hotline ordering was launched.

-In 1995, a new ordering method was launched on the Internet.

-In 1998, a shopping website targeting Chinese consumers began operations.