What is Unity Ads? Unity Ads Review, Features

Unity Ads is a cross-platform 2D/3D game engine developed by Unity Technologies. It can be used to develop stand-alone games for Windows, MacOS and Linux platforms, video games for game console platforms such as PlayStation, XBox, Wii, 3DS and Nintendo Switch, or games for mobile devices such as iOS and Android.

About Unity Ads

Unity was first announced and made available to the public at Apple's Worldwide Developers Conference in 2005. At that time, it was just a game engine for the OS-X platform. As of 2018, Unity supports 27 development platforms.

Unity ads is Unity's advertising business. Unity ads drives revenue and player engagement through rewarded videos. Rewarded videos are more engaging than any other online ad format. Since nearly 70% of users show a favorable attitude towards rewarded videos, Unity offers them these at scale without negatively impacting player retention.

Benefits of Unity Ads

Unity ads has the most powerful advertising solution in games. Unity ads uses unified bidding to bring the highest revenue to developers, whether the advertiser is from Unity, Google or one of more than 40 other demand partners. Secondly, Unity ads has very comprehensive format support, and any format (such as rewarded video, banner ads, interstitial ads, rich media, playable content and even AR) can be natively integrated into the player game experience to improve CPM results. Finally, Unity ads can integrate ads directly in Unity's development platform. Even games built on other platforms can simply integrate with Unity Monetization 3.0 to create continuous revenue through lifetime value optimization and advanced analytics.

Unity Ads payment methods

1. Apply for an overseas bank account. Developers can open a collection account in the United States or Hong Kong, and the platform can lend money to the overseas account, and then remit money from the US/Hong Kong account to the mainland account. However, there are many requirements for opening an overseas bank account, such as nationality, passport, deposit amount, etc. In addition, the cost of opening and maintaining an offshore account is high, and after receiving the payment in the offshore account, the problem of repatriation and settlement of funds needs to be solved.

2. Third-party payment collection companies. For example, using Pyvio for payment collection and foreign exchange settlement, they cooperate with banks and domestic licensed institutions. Not only can you apply for an overseas payment account online, but you can also directly help with foreign exchange settlement, which can be said to be very worry-free. You only need to register a Pyvio account to get a free US dollar payment account, there is no limit on the foreign exchange settlement amount, and the clearing and settlement are all compliant, so you can use it with confidence.