$17 cheaper than the genuine product, Temu's $2.88 "same model" was removed from the shelves

We all know that foreign countries have always attached great importance to the protection of copyright and intellectual property rights, but online e-commerce platforms have always been the hardest hit areas for infringement incidents. Recently, there were media reports that a product on Temu was removed from the shelves due to plagiarism.

The victim this time is Sticks & Doodles , a handmade ornaments company in Regina, Canada . According to the company's website, the copied product is called " Grain Elevator Acrylic Ornament " , priced at $19.99, made of acrylic and ribbon, and suitable for occasions such as Christmas.

It is reported that this product was designed by Sticks & Doodles and local artist Kelly Lueck , representing the small town of Saskatchewan. According to Kyle Moffatt , a partner of Sticks & Doodles , this product can sell about 50 per day on their website . It can be seen on the website that the sellers who have bought this product also have a very good evaluation of this product.

In fact, the first person to discover the "counterfeit goods" was a customer. The customer found this product while shopping in Temu and immediately notified Sticks & Doodles.

This imitation is sold at $2.88 on Temu, which is only one-seventh of the price of the original. In addition to the "cheap" price, the quality of the product is even "cheap". According to Kyle Moffatt , the price of the imitation is not even enough for them to make an authentic pigment.

Not only the appearance of the product, this Temu seller also stole the photos of Sticks & Doodles and photoshopped them into other scenes - such as as a car pendant.

Kyle Moffatt said that as an original designer, it is really sad to see the emergence of counterfeits, but as a small business, they do not have the ability to fight such infringement lawsuits.

Although Sticks & Doodles did not sue the infringing sellers, it does not mean that Canadian law is lax in this regard. Data shows that counterfeiting and piracy were rampant in Canada in the past few years, and the market circulation even reached tens of billions of Canadian dollars in a year. In order to improve this situation, Canada has successively introduced and amended a series of relevant laws in recent years, and joined some international agreements and treaties, gradually aligning with the international community. Therefore, Canada has gradually become a country with relatively complete intellectual property protection.

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