GBC is the agent of a new brand and has filed three cases in a row

Amazon has been cracking down on copyright infringement recently. If you are found, your link will be turned into a fake link, or your store will be closed. Instead of panicking, it is better to eliminate this risk from the root. This requires sellers to strengthen their copyright awareness. In addition to doing a good investigation before putting the product on the shelves, it is also necessary to pay more attention to some infringement information at ordinary times.

Among them, the four major law firms in the cross-border circle are important targets to avoid. GBC, known as a rogue law firm, recently became the agent for the new brand VOGUE.

Anyone who knows a little about the fashion circle knows that VOGUE is a world-renowned fashion magazine founded in 1892. The content of the magazine covers all aspects of fashion, makeup, entertainment, art, etc. It is regarded as the world's "fashion bible" and was also included in the 2018 Fortune 500 list. It is also the magazine cover that many domestic celebrities want to be on.

But it is not just a magazine, it is also a brand due to its status in the fashion circle. Its peripheral products are sold in authorized stores. In addition to magazines, it also involves clothes, puzzles, cups and many other aspects. The most representative one is the "VOGUE" logo on the products .

Such a typical logo is naturally untouchable. "VOGUE" is a word trademark, and sellers should pay attention to this. The brand has filed three cases on October 14, with case numbers 21-cv-5473, 21-cv-5474, and 21-cv-5478. The agent law firm is GBC, and the main infringement is the misappropriation of the "VOGUE" trademark.

(Image source: Screenshot from Patent Network)

Amazon has always cracked down on infringements, let alone big brands like "VOGUE". Blatant infringement of "VOGUE" is rare, but sellers on other platforms cannot let their guard down.

GBC's crackdown on infringements is platform-wide. In previous cases, it can be found that eBay, Wish, AliExpress, and other small platforms are also involved. In addition to Amazon, if the seller has related infringements on other platforms, remember to remove them in a timely manner.

Counterfeiting brands can make money quickly, so some sellers will take advantage of this opportunity to make a quick buck on platforms that do not have strict audits, or even think about running away after making a quick buck. Sellers should still focus on operating in compliance with regulations, only in this way can they go long-term.

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Infringement

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