The UK is about to lift the lockdown, and summer vacation is on the agenda. The search volume for holiday hot products has increased by 1347%

According to foreign media tamebay, the British Prime Minister announced a roadmap for lifting the COVID-19 blockade on the 22nd, and plans to gradually return British society to normal in the next four months.

Combining the progress of the vaccine program and expert opinions, the roadmap lists a total of four steps. Before each step, the government will analyze the epidemic data at the time and evaluate the impact of each step of the unblocking measures on the development of the epidemic. The epidemic prevention restrictions that can be relaxed at each stage will ultimately be determined based on epidemic data, not a definite date.

Such good news has made the British people excited. Although it is still February with chilly spring breeze , the British have already begun to imagine how to spend this hot summer vacation and are even eager to travel abroad.

Although everyone wants to go out and relax, the risk of the epidemic remains high and the unblocking plan is very flexible. Even if a vacation is booked, there is still a lot of uncertainty. Therefore, some British people are still preparing for a "stay-at-home summer vacation", and the consumption trends on eBay reflect this.

“As questions arise about whether people will be able to travel abroad this year, consumers are searching for holiday-inspired items to decorate their homes and gardens for the safety of their homes,” said Priyanka Patel, eBay UK senior trade manager. “eBay is seeing that the UK is ready for a staycation.”

That's right, even when on vacation at home, the British still have a full sense of ritual - if they can't go abroad, they can move the foreign scenery to their own garden: the search volume for "palm trees" on eBay increased by 1374%, the search volume for "tiki bar" increased by 154%, the search volume for "tanning lotion" that can both tan and prevent sunburn increased by 96%, and the search volume for "parasol" increased by 123% - even though the UK has a temperate maritime climate with more rain and less sunshine.

In addition to the holiday-themed products mentioned above, there are many other products on eBay that have seen a surge in sales, including:

Searches for “ gazebo ” increased 47%;

Searches for “recliner” increased by 55%;

Searches for “ swimming pool ” increased 88%;

Searches for “ hot tub ” increased by 97%;

Searches for “ wading pool ” increased by 98%;

Searches for “ bunker ” increased by 30%;

Searches for “ barbecue ” increased by 67%;

Searches for “ cocktail maker ” increased 141%;

Searches for “ sun loungers ” increased by 158%;

Searches for ' tanning cream ' increased by 25%.

Many of these products were sold out last year, and the remaining inventory has been rising in price. The supply chains of many industries in the UK were disrupted during the epidemic lockdown, and Chinese sellers with a complete industrial chain backed by them undoubtedly have an advantageous position in this wave of market boom.

The current situation is that as long as sellers have stock of these summer products, they seem to be able to make money from these British consumers.

However, it is too early to start discounting sales now. When the weather gets warmer and the UK gradually lifts the lockdown, the dual stimulation of weather and lockdown will make the British willing to spend more time, energy and money in their own gardens. That is when these products will be hot-selling.

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