Top 5 sales tips for Wayfair sellers in 2021, get them quickly!

According to Statista data, by 2023, 15% of market revenue in the global furniture and home furnishings sector is expected to come from online sales.

Home furnishing e-commerce has great development potential, but at the same time, market competition is becoming increasingly fierce. For Wayfair sellers, how can they gain greater sales opportunities and increase sales in 2021?

1. Integrate an online store

One of Wayfair’s main selling points is about integrations , where merchants can integrate with the eSwap inventory management platform , which has a range of features that allow sellers to upload items in bulk , automatically list inventory and sync , manage orders , customize desired items, and more .

2. Focus on visual effects

Users always give priority to visual effects when making purchasing decisions , so merchants need to pay attention to the visibility and visualization of product lists and use a variety of images , such as paintings, close-ups , etc. Merchants can better promote business development by paying more attention to visual effects .

3. Rich product variety

A rich variety of products can provide consumers with more diverse choices, which is conducive to increasing sales. Successful suppliers usually have at least 100 products in their lists, so it can be predicted that the more products there are, the higher the sales will be .

4. Reasonable product pricing

Due to price reasons, not all products can be easily sold online. Therefore, merchants should reasonably analyze product prices . Often, only those products with appropriate prices and profitability can be sold better online .

5. Build long-term partnerships

For those merchants who have been working with Wayfair for a long time , it is easier for them to achieve good development. On this platform , Wayfair uses and values ​​long-term partnerships . Wayfair treats sellers as family members, so Wayfair wants to make sure that sellers , as one of them, will not leave this "family" soon .

In summary, for sellers, if they want to stand out in the fierce market competition, they must take corresponding measures to increase product sales.

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