What is salsify? salsify Review, Features

Salsify is a digital product management platform that aims to solve the cumbersome product information management problems for merchants, making the digital product content of these e-commerce websites more concise, more efficient to manage, and lower costs. Currently, Salsify has received $16.6 million in Series B funding from Matrix Partners, North Bridge Venture Partners & Growth Equity, Venrock, etc.

Products and Services

1. Product experience management

Improve performance on the digital shelf through product content management, activation, engagement and ongoing optimization.

2. Product information management

Manage your product information and optimize it for success across channels without sacrificing security or control.

3. Digital asset management

Automate conversions including resizing, reformatting, and renaming of all digital assets across all business endpoints.

4. Product content activation

Send the right content to every touchpoint and continuously optimize it to adapt to the changing requirements of each channel.

5. Global data synchronization network

Manage and federate all your product data, including operational data and marketing content, on one platform.

6. Enhance product content

Manage your product listings and optimize them for success across channels.

7. Market Transactions

Unify product content with order and inventory data to sell on marketplaces like Amazon Seller Central, Walmart Marketplace, Google, and more.

8. Social Commerce

Sell ​​products on social media platforms like Instagram and Google Shopping and create emotional connections with shoppers as they browse.

Function

1. Fast data management

• Validation capabilities, including attribute-level checks against internal schemas;

• Rapid data import, which can be performed before data governance;

• Support for multiple data domains, including digital assets, inventory, and customer data;

• Filter and search anything in the platform.

2. Multi-channel data modeling

• Activate product experience in each channel;

• Requires channel-specific requirements and recent retailer architecture;

• Centralized View A central view of data, including validation, versioning, and auditing;

• Connect to your entire business ecosystem through a single platform.