What is Fashion Nova? Fashion Nova Review, Features

Founded in 2006, Fashion Nova is a Los Angeles-based fast fashion brand known for providing the season's most sought-after styles to millions of people around the world, and won the No. 1 spot on Google's most searched fashion brand in 2018. It has 5 retail stores in Southern California, selling women's, men's and children's clothing lines.

About Fashion Nova

The brand targets young women aged 18-25 and classifies them according to different body types, allowing plus-size girls to confidently show off the sexy and charming beauty of their plump figures. With its own hip-hop Bronx/LA aesthetics, it quickly set off a new trend in global online retail.

Marketing methods

• Use Instagram to gain traffic and conduct targeted marketing;
• Reasonable price + celebrity endorsement;
• Maintain a cooperative spirit and cooperative profit model.