What is Bershka? Bershka Review, Features

Bershka is a brand under Inditex and also a sister brand of the Spanish fast fashion brand ZARA. Inditex established Bershka in 1998. Bershka targets the young market and wins with its young, avant-garde and street-style design style.

About Bershka

• Today, Bershka has 321 stores in 17 countries around the world and has entered the Middle East market. Bershka is a young Spanish street style brand that focuses on sexy styles. Bershka's casual wear drives the fashion trend while making people's passion burn to the boiling point.
• Bershka stores are large and spacious with an avant-garde look. Bershka aims to meet the needs of street fashion, music and art. Inside Bershka stores, users can watch videos, list CDs or read magazines. The shopping experience at Bershka is a socio-cultural immersion into the youth aesthetics of the new century.
• Faced with an increasingly demanding public, Bershka established itself as a fashion benchmark and, in just two years, consolidated its brand image with 100 stores; 18 years later, Bershka has more than 1,000 stores in more than 70 markets around the world, and sales account for 9% of the group's total revenue. Bershka's sales area exceeds 455,000 square meters. The company's business includes design, manufacturing, distribution and fashion sales in stores.
• Bershka stores have separate spaces for the various product lines. In each Bershka womenswear, BSK and menswear area, these products are arranged according to their respective styles, ranging from casual wear to sportswear, from basic styles to fashionable items.