Foreigners are addicted! They spend an average of more than 20 minutes a day on Temu

Mobile consumer intelligence company GWS Amplify revealed that despite the controversy , Temu has continued to maintain incredible growth in the UK , with its mobile app having 5.4 million daily active users as of October 2023.

It is understood that this data is collected by Amplify from consumers across the country who participate in its market research program . These real-life consumers usually use mobile phones and tablets when shopping , so the mobile analysis data collected by GWS provides the most accurate consumption picture in the UK .

Daily active users

Temu continues to grow massively in the UK, with 5.4 million daily active users in the UK in October 2023, up nearly 1 million daily active users from 4.5 million in July.

Amazon, on the other hand, maintained relative market dominance in the UK, with 9.1 million daily active users of the app in October 2023.

Monthly Active Users

As of October, Amazon had 10 million more monthly active users than Temu, with Temu having 15.2 million and Amazon having 25.2 million.

Daily usage time

While Amazon remains the leader in active users, Temu is far ahead of its competitors in both total daily usage minutes and daily usage minutes per user .

Data shows that in October, Temu had 120 million minutes of usage per day, compared with Amazon's 79 million minutes.

In terms of daily usage time per user, Amazon users spend 8.7 minutes using the app each day, while Temu users spend more than twice as much time using the app at 22.4 minutes.

Temu

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