Barbie-style peripherals are hot-selling overseas. Cainiao International Express delivers to Europe and the United States. "Promise to arrive, late arrival must be compensated"

"The Barbie movie has been very popular recently, driving up the sales of pink T-shirts, earrings, sunglasses and skirts in our online store . One of the pink Barbie dresses has been sold out , with sales increasing by more than 60 % year-on-year because many people wear pink dresses to watch movies," Ms. Zhang, a foreign trade merchant in Yiwu who sells clothing products, excitedly told reporters.

The movie " Barbie " has set off a " pink craze " around the world , and many cross-border merchants with a keen sense of smell have also seized this pink business opportunity and launched related products based on the popularity of Barbie. Ms. Zhang said that in addition to quick response and product selection , efficient and stable international express services are also key.

In order to help cross-border merchants seize business opportunities and catch the heat of popular culture, Cainiao International Express has integrated and optimized its European and American express product services, and can achieve "promise to arrive and compensation for late arrival" in key markets. It is open to all cross-border merchants, including cross-border e-commerce platforms, independent sites and ERP systems .

In addition, merchants can also enjoy advantageous services such as domestic one-piece pickup, one-piece global delivery, free trial orders, and full-link tracking.

Prior to this, Cainiao had already launched the " late delivery must be compensated " guarantee with AliExpress . For example , Spanish consumers who place orders on AliExpress's Choice channel can enjoy the logistics commitment of "must arrive within 9 days, late delivery must be compensated ". If the delivery fails to be made within the displayed time, overseas consumers can apply for corresponding compensation.

A person in the cross-border logistics industry told the reporter that Cainiao is the first international express delivery company in the industry to dare to offer a "compensation for late delivery" policy. This international express delivery service with high certainty and time efficiency is very suitable for the flexible and efficient operation needs of cross-border e-commerce, helping merchants to quickly occupy a niche market and meet the high time efficiency needs of overseas consumers for popular culture consumption.

It is reported that behind Cainiao's "promise to deliver, and compensation for late delivery" is the continuous optimization of its international express delivery network. On the one hand, Cainiao has widely deployed export-preferred warehouses in China. The goods in the stocked preferred warehouse can quickly complete the in-warehouse operations through functions such as fast package assembly, intelligent order consolidation, and package direct delivery, and board the charter flight of the corresponding port, which is expected to be 1-2 days earlier than the merchant's self-delivery ; on the other hand, Cainiao has built an efficient customs clearance, distribution and terminal delivery network in key markets such as Europe and the United States. After the package is collected locally, it can be delivered in most areas the next day.

At present, Cainiao’s self-built international express logistics network covers more than 100 countries and regions around the world, helping more cross-border merchants “deliver to the world with the price of a cup of coffee.”

Cainiao International

Barbie