AliExpress Russia launches new version of APP: it has been in trial operation for one year, and sellers do not need to do anything extra

Today, many AliExpress merchants received inquiries from Russian consumers about the new version of the APP. The reporter learned from AliExpress Russia that the launch of the new version of the APP is only for local consumers, and merchants do not need to take any additional actions.

After April 26, AliExpress users in Russia and other regions will need to use the new version of the app when shopping . If merchants encounter consumer inquiries, they can guide them to the new version of the app to place orders.

Russia is a key market for AliExpress. At the recent AliExpress Merchant Conference, the head of AliExpress Russia said : In order to improve the shopping experience, AliExpress launched a new version of the APP in Russia in the first half of last year. The new version of the APP has been in trial operation for nearly a year, and a lot of localization investment has been made for Russian users , mainly including increasing local social media linkage and adapting to local consumer experience. The goal is to allow more Russian buyers to use it and help merchants sell overseas in Russia . In addition, the platform will further promote the membership system so that Russian buyers can visit the new version of the AliExpress APP more frequently .

AliExpress

Russia

APP