Another product has been made popular by Tiktok, with over 30,000 comments!

The short video platform Tiktok has become an important social platform for overseas users. For sellers, Tiktok is not only a platform for attracting traffic and selling goods, but also a platform for quickly understanding the latest trends of foreign users.

Hairdressing is a hot topic on Tiktok. Recently, another hairdressing product has become popular on Tiktok, and it is heatless curlers.

It is understood that this type of product was popularized by a user named kayli.boyle, who has shared the effects of using this type of product in her videos many times. This seemingly simple and low-tech product can easily create curly hair.

When using it, the user only needs to put the curling iron on the top of the head, and then wrap the hair around the curling iron to fix it. After fixing it for a period of time, you can get a head of curly hair. If you wrap the hair before it is completely dry after washing, or use hair spray and other products after use, the effect will be better.

Compared with common heated curling tools, this curling tool does not damage the hair and is inexpensive. Currently, when searching for keywords on Tiktok, the number of likes for the top-ranked videos has basically reached millions. The number of views of the topic "heatless curls" has also exceeded 700 million.

This product has also been popular on the Amazon platform. Due to its low cost and low entry threshold, many sellers on Amazon are already selling this product, with more than 1,000 related search results , most of which are priced between $10 and $15. In Amazon's search term rankings, the ranking of "heatless curls" is also rising.

Yienjun also found that in the listings of such products , most of them have keywords such as "can sleep", which means that users can use it while sleeping. In fact, this is also the reason why some users buy it. They only need to tie their hair before going to bed, and they can have curly hair after waking up, without having to take time out to style it.

On Amazon, the best-selling product has received more than 30,000 reviews . It offers seven sets of different thicknesses, and users can choose freely when using it. They can create big waves or small curls .

In the popular reviews of this product, users said, "easy to use"; "the effect can last for several days"; "no additional hair products are needed to achieve the effect"; another user said that because she had to take care of her children, she didn't even have time to shave her legs, but this product could help her get curls in a short time.

Although it has received rave reviews, Yienjun found that there are currently a large number of merchants selling this product, and it is unclear whether there is a patent behind it. Sellers who want to enter the market at this time are advised to consider carefully.

TikTok

Curling iron

Amazon