Sales surge in April! South Korea's sunscreen market is about to explode

According to a survey conducted by South Korea's Market Curly on the 18th , sales of sunscreen products in April this year increased more than four times compared to March , and sales from the 1st to the 16th of this month accounted for about 60% of sales in April.

There are two main ways to protect yourself from the sun . One is to block the sun and isolate ultraviolet rays by using parasols, sun hats, sun-protective clothing, sunglasses, etc. The other is to protect your skin by using cosmetics such as sunscreen, sunscreen lotion, and sunscreen spray.

Market Curly is currently selling various types of sunscreen products , with the most popular product being the "Dr. Olga" sunscreen, which has the effect of enhancing skin tone. Since April, cream products have accounted for 55% of all sunscreen sales.

Stick products are also popular because they can be applied without splashing or leaving marks on clothes, and are easy to carry and can be put in your pocket at any time , which is also a factor in their popularity.

Cushion-shaped sunscreen products are also becoming increasingly popular because they can be applied evenly over the entire face like makeup.

Since February this year , sales of skin care products such as facial masks and facial cleansers have also increased by more than 10% each month . Products containing aloe vera or tea tree ingredients that have a calming effect on the skin are very popular among the public .

Market Curly is gradually increasing sales of cosmetics, focusing on high-quality products of its own choice. From January to April this year, Market Curly's beauty product sales increased by 350% compared to the same period last year. In particular, until April, sales of skin care and hair care products increased significantly, almost equaling last year's sales .

Summer is here, and even people who stay in the office for a long time need to be aware of sun protection, because ultraviolet rays UVA can easily penetrate the glass and shine on the face, which can relieve skin damage caused by sun exposure. Products such as sun protection , soothing care and daily care are popular among people. Sellers need to understand different sun protection products and carefully select products to meet people's daily care needs.

South Korea

summer

Sun protection

Sales