E-commerce sales surged 107% in January! Costco is growing strongly

Costco , the largest membership supermarket chain in the United States, achieved record sales revenue in 2020. In January 2021, its net sales increased by 18% compared with the same period last year.

E-commerce sales surged 107%

On Wednesday , Costco reported net sales of $13.64 billion in January , up 18% from $11.57 billion a year earlier , and said e-commerce sales surged 107% in January.

And, for the 22 weeks ending January 31, 2021 , the company 's net sales were $79.11 billion, up 15.4% from $68.56 billion in the same period last year .

In addition, Costco 's comparable sales in January increased by 15.9%, including a 15.4 % increase in the United States and a 15.2% increase in Canada . Relatively speaking, the United States is still Costco's main market.

Costco's e-commerce sales have soared, thanks to its e-commerce websites in many countries, covering a wide range of markets, which is believed to have made a huge contribution to its online sales. At the same time, Costco improved the shopping experience in 2020 and provided consumers with more delivery options, which is also one of the factors driving its e-commerce development.

Costco 's continued sales growth shows that consumer demand for daily necessities and food continues to remain high.

Earlier, Costco CEO Craig Jelinek said that during the epidemic, Costco saw consumers stockpiling a lot of items such as toilet paper. Now, these American consumers are still buying and hoarding toilet paper, hygiene items and other similar items. Jelinek believes that this will be a long-term demand for consumers and may continue until mid-2021 .

At present, the epidemic has not dissipated, and consumers' online purchasing power is still strong. In addition, in the United States, the penetration rate of e-commerce still has a lot of room for improvement, which is a potential market worth seizing for merchants. Therefore, understanding market demand and grasping consumer psychology will help retailers occupy more market share.

Costco

E-commerce