What is FBS（Fulfillment By Store）? FBS（Fulfillment By Store） Review, Features

FBS (Fulfillment By Store) is an extension of the FBW (Fulfillment By Wish) program. The FBS program can promote the sales of sellers' products in offline physical stores, closer to target users, thereby expanding sellers' online and offline product sales at the same time.

Service Content

As an extension of the FBW (Fulfillment By Wish) project, using the FBS project, sellers' products can not only be stored in the FBW warehouse, but also be listed and displayed in more than 1,000 self-pickup stores cooperating with Wish. After consumers complete their purchases on the APP, they can go directly to the self-pickup store to pick up their products, which shortens the distance between products and consumers and further broadens sales channels.

Of course, it is not enough to just display the products in the physical pickup store. FBS products will also be exposed in the “Same Day Pickup” tab in the Wish app.

The FBS program not only expands the offline user base of sellers, but also shortens the delivery time for online Wish users.

use

Sellers can view products selected for the FBS program on the "FBW > Inventory List" page on the Merchant Platform. On this page, FBW-US-LAX will display four columns of inventory under the overseas warehouse: Pending for warehouse, Pending for store (FBS), Active in warehouse, Active in store (FBS), showing the inventory quantity in each status.

When an FBS order is completed (i.e. the consumer completes the online order and picks up the product in the physical store), you can find the order marked as "FBS Order" on the "Orders > History" page in the merchant backend, and summarize the FBS-related sales information accordingly. The relevant order will have the "FBS Order" logo in the "View Products (SKU)" column.

Advantages

Eligible FBS products will also appear in the “Same Day Pickup” tab of the Wish app, increasing the exposure of the product to Wish users around the world. Your FBS products will also be displayed in more than 1,000 offline physical stores across the United States, which not only expands your offline user base but also greatly shortens the time it takes for users to receive their products.

Cost Details

Currently, merchants do not need to pay any additional fees for products participating in the FBS program. FBS inventory and orders are calculated according to the same fee structure as FBW (especially FBW-US-LAX warehouse). Please visit the "FBW > Basic Fees and Payment Information" page for FBW fee details.