What is Kaspi.kz? Kaspi.kz Review, Features

Kaspi.kz is the largest e-commerce platform in Kazakhstan. It mainly sells brands and high-priced products, with an average customer spending of US$225.

About Kaspi.kz

• Kaspi.kz’s group ecosystem includes payment platforms, financial institutions and e-commerce platforms, and its debit card market share in the local market is 50%;
• Kaspi.kz Group is the largest retail bank in Kazakhstan and was listed in London in October 2020.

Advantages

• High customer unit price: focus on product quality and brand;
• Platform logistics: The logistics costs are subsidized by the platform, and neither sellers nor buyers need to pay for shipping;
• Hot-selling products: 3C electronics;
• The return rate is controllable;
• No need to open a legal entity and a foreign currency account in Kazakhstan;
• The return fee is borne by the platform.

Entry threshold

• Companies with experience in cross-border e-commerce operations;
• The product's average order value is $15 or more;
• Own branded products.

Development Status

• The Kaspi.kz super app has more than 8.5 million active users, covers 54 cities in Kazakhstan, and offers up to 400,000 products for online sales;
• From January to August 2020, the Kaspi.kz platform completed 2.6 million online transactions with a transaction volume of nearly 200 billion tenge, equivalent to US$480 million, an increase of 125%.