What is Plexins? Plexins Review, Features

Plexins is an automated marketing SaaS software product for cross-border e-commerce independent sites, focusing on providing overseas one-stop SaaS marketing solutions for Shopify independent site companies.

About Plexins

Plexins is a platform independently developed by Shenzhen Sihailan Information Technology Co., Ltd., dedicated to helping cross-border sellers achieve the transformation from "store operation" to "user operation". Through precise user classification, marketing automation, SMS activities, etc., it can help brands build refined automated marketing strategies, thereby improving corporate GMV and brand awareness, improving user conversion and retention rates, and helping Chinese cross-border sellers to expand their brands overseas.

Function

1. Refined automated marketing

Personalized communication helps users drive more sales, such as payment abandonment, new user onboarding, product recommendations, etc.

2. User classification

Filter user categories through rich classification conditions and accurately locate target users.

3. SMS activities

Plan future events to attract customers, such as holiday events, promotions, and product launches.

4. Quiet Time

Based on the time zone of the user's subscribers, all customers from different regions will not be disturbed.

5. SMS templates

Tons of top SMS templates to choose from.

6. Control the maximum cost of each SMS

Optimize the cost for the user and do not send SMS messages above a certain threshold.

7. Track Revenue and ROI

Track and check the performance of your SMS campaigns and SMS automation, and analyze your SMS marketing revenue and ROI through click-through rate metrics and order conversion rates.

8. SMS Marketing Compliance

Make your store TCPA compliant with Plexin’s onboarding. Shopify customers who reply “Stop” at any time will no longer receive your SMS campaigns or automations.

9. Powerful global telecommunications service support

Stable, secure and private high-quality text messages.

Plexins Marketing Solutions

1. User classification

• Filter users through a variety of classification conditions and accurately locate target users. Based on user product preferences, shopping behaviors, customer attributes, etc., Plexins now provides more than 10,000 user classification solutions. Personalize user marketing strategies and maximize your return on investment by locking in target users.
• Users can filter out users who have made purchases in the store for a total amount greater than $100 in the past three months, with a purchase frequency of more than three times, but have not placed an order in the past month, and send discount codes or special offers to such users to re-attract them.

2. Automated Marketing

• By setting trigger scenarios along the customer journey, the system automates marketing for you. For example, by launching abandoned cart automation by offering a discount or important information about a product, you can easily re-engage shoppers who have added one or more items to their cart but have not yet started the checkout process.
• Users can also set up new order confirmation automations to provide customer care when customers create new orders, letting them know their order has been successfully placed and processed. Convert more orders, thereby increasing store revenue. Set it up once and let Plexins do the marketing work for you - drive more orders even when you're not in store.

3. SMS activities

• The difference between marketing campaigns and automation is that you can send them to a specific target customer group, making the marketing target more precise, and users can choose the time when the campaign starts, thus increasing user stickiness and repurchase rate.
• For example, when holidays come, you can attract customers and increase store revenue by planning a holiday promotion. You can also notify your old customers by SMS as soon as new products are released to improve customer loyalty. You can also increase user stickiness and improve user retention by planning new product releases, promotions and other marketing activities.