Cainiao launches a cross-border clothing line, reducing logistics costs for overseas merchants by about 5%

The report shows that in 2023, the global clothing market size will reach 1.74 trillion US dollars, a year-on-year increase of 10.3%. Global clothing consumption demand has rebounded strongly. Among them, women's clothing accounts for more than half of the overall size of the global clothing market, leading the growth with a year-on-year growth rate of 10.7%; men's clothing and children's clothing have year-on-year growth rates of 10.2% and 9.4% respectively.

Although there are often hot items and hot spots such as the horse-faced skirt, clothing is undoubtedly one of the most "volume" categories in the world. To this end, Cainiao International Express has officially launched a cross-border clothing line for the clothing category. By optimizing all links of the entire chain, such as reducing cargo counting and increasing the ratio of heavy goods, it further optimizes costs while ensuring timeliness, reduces logistics fulfillment costs for a single package, shortens the inventory cycle of merchants, and the full traceability of goods also improves supply chain transparency and management efficiency.

Currently, Cainiao's cross-border clothing line has covered many overseas countries (the United States, Britain, Germany, France, Spain, and Brazil), and will cover more countries and regions in the future. Merchants can apply for discounts and enjoy preferential treatment based on product categories, order quantities, etc.

A clothing seller in Shenzhen said that the cross-border clothing special line can reduce logistics costs while ensuring timeliness, making the products more competitive in overseas markets and having more profit margins. Recently, after experiencing the cross-border clothing special line of Cainiao International Express, the logistics costs of some routes in some countries of this merchant have dropped by about 5% compared with before.

The Olympic Games, a sports feast held every four years, is being held in Paris, France. In order to help cross-border merchants tap into overseas markets, Cainiao International Express has launched a summer promotion. The logistics fee in the United States is as low as 16% off, and the price of a 500g general cargo package sent to the United States is as low as 50.31 yuan. Users who meet the conditions will enjoy the above discounts. For detailed activity rules, please refer to the official website.

It is understood that as the world's largest cross-border e-commerce logistics company, Cainiao's global smart logistics network covers more than 200 countries and regions. In France, Cainiao focuses on the layout of the local express delivery network, with logistics infrastructure such as self-pickup points, overseas warehouses and distribution centers. The express delivery network covers most cities and regions in France.

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