Shopee’s 12.12 birthday promotion is here, with cross-border orders increasing 8 times in the first two hours

Shopee, the leading e-commerce platform in Southeast Asia, officially kicked off its 12.12 birthday promotion. In just two hours, the number of cross-border orders has surged eightfold . Efficient logistics and fulfillment services have further stimulated consumer enthusiasm, with the number of localized fulfillment orders soaring 17 times. New cross-border sellers performed outstandingly, with the number of goods sold soaring 36 times. At the same time, domestic brands are becoming more and more popular among Southeast Asian consumers, with the number of cross-border brand orders increasing 18 times.

As of 2 a.m., cross-border products such as mobile phones, tablets and accessories, beauty products, women's clothing, fashion accessories, and home life attracted a rush of Southeast Asian consumers. In addition, Shopee's rich content ecology and diversified traffic entrances continue to release dividends for sellers. Makeup and skin care products, women's tops, etc., with the powerful conversion power of Shopee Live and Shopee Video short videos, have driven sales to soar rapidly.

As the year-end festival season and holidays approach, Southeast Asia's consumption potential is further released: the demand for party essentials such as home audio, gift packaging materials, and party-related supplies continues to rise, and products that improve the quality of life and happiness, such as headphones, dolls, and pajamas, are selling well. In order to welcome the new year with a new look, fashion items such as knitted sweaters, women's boots, scarves, and shawls are growing strongly.

About Shopee

As Southeast Asia's leading e-commerce platform, Shopee continues to drive businesses to digitize and expand their online business, help more people access and benefit from digital services, and revitalize local communities, aiming to promote the development of an inclusive and sustainable digital ecosystem.

Shopee provides a convenient, secure and interactive shopping experience to millions of consumers every day. As an important contributor to the development of Southeast Asia's digital economy, Shopee is also committed to helping brands and entrepreneurs succeed in the field of e-commerce.

Shopee's parent company Sea (stock code: SE) is a leading global consumer Internet company. Based on its three core businesses: Shopee, Garena and SeaMoney, Sea Group is committed to using the power of technology to improve the lives of local consumers and small and medium-sized enterprises.

Shopee

Southeast Asia

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