What is Neutrogena? Neutrogena Review, Features

Neutrogena is a dermatologist-recommended skincare brand that offers a wide range of skincare and haircare products. It is dedicated to skincare, body care, haircare, makeup and other fields.

About Neutrogena

Neutrogena, a global high-efficiency company headquartered in Los Angeles, California, was founded by Emanuel Stolaroff, who opened a small professional cosmetics company, Natone, in 1930. In the early days, Natone only provided products to beauty salons that cooperated with professional film studios. Since 1940, it has begun mass production and distribution in general sales channels. In 1954, Stolaroff discovered a unique facial soap invented by Belgian chemist Dr. Edmond Fromont during a business trip to Europe. It has a transparent appearance and a very gentle texture. It can fully clean without any soap residue on the skin. After washing the face for about 10 minutes, the skin can restore its natural pH value. Stolaroff named this facial soap Neutrogena and introduced it to the United States for sale. Neutrogena soap has become synonymous with the company's image, so Natone officially changed its name to Neutrogena in 1962.

The History of Neutrogena

In 1954, the first pure, mild, transparent facial soap was launched. After cleansing, the skin immediately returns to normal pH value;

In 1967, it began to receive attention and praise in the dermatology field;

In 1997, skin care products for Asian skin were developed and vitamin A acid was introduced for the first time;

In 2002, active ingredients were extracted from plants and applied to anti-acne skin care products;

In 2003, natural active ingredients were extracted from plants and applied to anti-acne skin care products;

In 2004, Neutrogena officially entered China;

In 2008, "Helioplex" was applied to sunscreen products, making the effect more lasting and stable;

In 2009, we created a natural skin-friendly structure to help the skin stay hydrated;

In 2010, the world's first electric cleansing instrument, Magic Vibration, led the new trend of 3G cleansing. The high-end whitening series was launched, and you can witness the miracle of skin care with your own eyes.

In 2011, the new Time Freeze Revitalizing Series was launched to address the 30 levels of skin aging.