Shopee data: Brazilian local sellers can sell more than 20 products in 1 second

Shopee data: Brazilian local sellers can sell more than 20 products in 1 second

Southeast Asian e-commerce platform Shopee conducted a survey on the shopping behavior of Brazilian consumers in the first quarter of this year . One of the data showed that one in five Brazilians visits the app every month , which is equivalent to 20% of the country's population . During this period, local sellers alone sold more than 20 products per second, accounting for 85% of the platform's sales .

The data also shows that livestream shopping is a strong trend . Shopee Lives, the livestreaming app , was viewed over 12 million times in the first quarter of this year . They are loved by consumers and sellers, and in addition to gaining more visibility for their stores, their sales can also increase during livestreams. During livestreams, some stores can see 70% more traffic than usual , and sales during livestreams account for 30% of total sales for the day .

“ Shopee provides users with an easy, safe and fun shopping experience. Whether through live streaming or gaming events, our goal is to ensure consumers have access to value and security when shopping online, ” commented Felipe Piringer, Head of Marketing at Shopee.

The data also shows that the categories with the largest growth in Shopee in the first quarter of this year are: home and decoration, beauty and shoes. The best-selling products from January to March are: hair clippers , underwear sets and Bluetooth headphones .

The most searched products last quarter were: women's sneakers, Bluetooth headphones, backpacks, women's bags and men's sneakers. The highest-rated products on the Shopee platform were fabric flowers, bandages and cloud-shaped hairpins, all of which received 5-star reviews.

Shopee

Brazil