The risk of delisting has been eliminated and the company successfully removed the delisting label after selling out on the market!

As early as mid-September, some investors had a hunch that Cross-Border Link would soon be delisted, and that turned out to be the case.

On September 28, Cross-border Communication issued an announcement stating that the company's application for revoking the stock trading delisting risk warning and other risk warnings has been approved by the Shenzhen Stock Exchange. The company's stock will be suspended for one day from the opening of the market on September 29, 2022, and will resume trading from the opening of the market on September 30, 2022. The company's stock name will be changed from "*ST Cross-border" to "Cross-border Communication".

In summary, Cross-Border Link has eliminated the risk of delisting.

As we all know, Kuaijietong is a long-established cross-border e-commerce company that mainly exports branded products. In recent years, it has been focusing on cross-border e-commerce, supplying various domestic 3C electronic products, clothing and accessories, and beauty brand products to global customers. The company's main business includes two categories: cross-border export e-commerce business and cross-border import e-commerce business. At present, the company's cross-border e-commerce export business mainly relies on its own websites such as ZAFUL, and third-party platforms assist in sales. The company's cross-border import business is currently mainly concentrated in its subsidiary Youyi E-commerce.

According to the 2022 semi-annual financial report of Cross-border Communication , the operating income in the first half of the year was 3.339 billion yuan and the net profit was 82.1723 million yuan. Among them, the cross-border import e-commerce business achieved operating income of 311,320.59 million yuan, an increase of 8.08% year-on-year. This part of the business income mainly came from Youyi E-commerce. The cross-border export business achieved operating income of 24,796.18 million yuan, a year-on-year decrease of 39.69%. This part of the operating income came from Sateng, Alphabet, and Baiyuan.

In recent years, with the development of the supply chain system and the catalysis of the epidemic, a large number of practitioners from various sectors of the industry have flocked to the cross-border e-commerce field, and the industry competition pattern has gradually changed. At the same time, the continued support of national policies for the cross-border e-commerce field has encouraged more participants to join, and the industry competition has become more intense. The industry competition faced by Cross-border is becoming increasingly fierce, and the overall performance has been under certain pressure.

But overall, the cross-border e-commerce industry has a large market space, and consumers around the world have huge shopping needs. According to eMarketer data, in 2022, the total e-commerce sales in Southeast Asia are expected to reach US$89.67 billion, an increase of US$15.31 billion year-on-year, with a growth rate of 20.6%, the highest in the world. It is expected that the region will exceed the US$100 billion mark in 2023. Latin America has also shown the same development trend, and it is expected that the high growth of the cross-border e-commerce industry will continue in 2023. From this point of view, the cross-border e-commerce industry has huge development potential.

The successful removal of the label from Cross-Border Link will help it to further develop its cross-border e-commerce business, create its own-brand products with core competitiveness, increase its market share and user reputation, and help high-quality Chinese products reach global consumers.

Cross-border communication