More than 600 companies have been sued! Even non-explosive products carry the risk of infringement

During the epidemic, due to the mandatory wearing of masks, although the demand for cosmetics by consumers has also declined significantly. However, the love of beauty is human nature, and consumers have begun to shift the focus of makeup to the eyes. Exquisite eye makeup is still necessary. During the epidemic, the "fox eye makeup" became popular in Europe and the United States. Eye beauty products still have a certain market, and mascara is one of them.

Although all mascaras look similar, they may also pose a risk of infringement. The following mascara is patented.

The product page describes this product as being waterproof, smudge-proof, and easy to clean. A search on Amazon also revealed that it has the "Amazon Choice" label and has 4.4 stars in buyer reviews.

Buyer A: I have very long eyelashes. Other mascaras easily smudge around my eyes, but this one doesn't.

Buyer B: The stretching effect is great, it makes my eyelashes look long without looking like false eyelashes.

Buyer C: Three hours after using it, my eyes started to hurt and I even got two styes.

Buyer D: Like other waterproof mascaras, this one is also difficult to clean.

It can be seen from the comment section that buyers' evaluations are mixed.

Although this product is not a hot seller on Amazon, it is also patented and a case was filed on August 20, with the case number 21-cv-23025. Currently, there are more than 600 defendants and the products of infringing sellers have begun to be frozen, involving multiple platforms such as Amazon, Alibaba, AliExpress, Wish, and eBay.

According to the editor's search on the US patent website, this product has a text patent, and the word "Secret xpress control" must not be used. Whether the listing or product image page contains this word, it is an infringement.

Moreover, a search on Amazon found that infringing products are still on sale, especially the "Secret xpress control" information on the bottle is very eye-catching. Relevant sellers should pay attention to self-inspection.

As the epidemic situation abroad is gradually eased, the beauty market is also gradually recovering. While observing market trends, we must also be careful to avoid risks. Although there are always hidden infringement risks behind popular products, niche products cannot be ignored either. Sellers must pay attention to conducting infringement investigations before selecting products.

Infringement

defendant

Self-examination